Haers attended the 31st Shenzhen International Gifts, Handicrafts, Watches & Houseware Fair
April 26-29, the 31st Shenzhen International Gifts, Handicrafts, Watches & Houseware Fair and 1688 Factory Direct Mining Season was held in Shenzhen International Convention and Exhibition Center (Baoan). This exhibition gathered 5500 exhibitors, interconnected with more than 20 national consumer production bases, and attracted global merchants to negotiate and purchase. As one of the leaders in China’s bottles industry, Haers was invited to participate in the exhibition, with its four major brands debuted, demonstrating the strength of China’s bottles “intellectual manufacturing” and brand innovation.
In this fair, Haers ’ exhibition, is occupying an area of 225 square meters, was strategically placed at the main entrance to showcase their unique and multifunctional teapot products in various settings and customizable designs, receiving high recognition and praise from visiting guests.
In addition to their classic series, Haers exhibited their new Spring and Summer collections that fascinated onlookers, the exhibition site was full of visitors, who appreciated the products of Haers. Haers’ products have always hit the mark for their high-styled products, such as the handle cold brew cup, and mini cat paw pot that drew the attention of visitors.
Haers has once again positioned itself as the “China Bottle Expert”in this exhibition. In late 2022, Shanghai Zhiqi Consulting helped Haers to upgrade their brand identity and determined their strategy as the “global leading China bottle expert.”Haers takes brand building as a strategic project for enterprise development, and continues to create intelligent, lightweight and healthy bottles products, so that bottles become part of a healthy and high-quality life.
From a partnership with Disney to the Palace Museum’s cultural products, from Chinese aerospace to Hey Duggee, from Smurfs to Coca-Cola …… Haers continues to consolidate the brand positioning of “China bottle expert”, which has not only made insulated bottles a part of a healthy life, but also a consumer product that can be combined with fashion. Haers adheres to a user-centric design, product innovation is increasingly intelligent, lightweight, healthy, customized, product design is more and more exquisite, fashion. At the same time, aiming at the goal of “traditional hardware + mobile Internet + healthy lifestyles + high-tech + high-end aesthetics”, Haers is constantly exploring the transformation and upgrading, actively researching and developing intelligent products, and promoting the development of China’s bottle industry to high quality.