Which Amazon Climate Pledge Friendly Certifications Can Haers Provide?
Although Amazon launched the Climate Pledge Friendly program back in 2020, it wasn’t until 2025 that the initiative gained widespread attention among sellers. Growing demand from consumers for sustainable products has led to a surge in certification requirements, as sellers seek credible ways to meet platform standards and demonstrate eco-friendly practices. For manufacturers and Amazon sellers alike, understanding which certifications qualify for the Climate Pledge Friendly badge has become essential for product compliance, visibility, and competitiveness on the Amazon platform.
1. What Is Amazon Climate Pledge Friendly?
Climate Pledge Friendly is not based on a single Amazon-defined requirement. Instead, Amazon grants the Climate Pledge Friendly badge to products that comply with approved third-party sustainability certifications or Amazon’s own environmental initiatives. Qualified products display the green leaf badge on search results and product detail pages.
For Amazon sellers, Climate Pledge Friendly functions as a platform-recognized sustainability signal, helping products align with Amazon’s long-term environmental strategy while improving visibility and credibility.
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2. Why Climate Pledge Friendly Matters to Amazon Sellers
As a water bottle manufacturer working with Amazon sellers across multiple markets, we see Climate Pledge Friendly increasingly influencing product visibility, buyer trust, and listing competitiveness.
2.1 Better Visibility at the Listing Level
From a listing execution standpoint, the Climate Pledge Friendly badge directly affects how a product is displayed, filtered, and compared on Amazon. Once a product qualifies, the green Climate Pledge Friendly badge appears:
- Next to the product title in search results
- On the product detail page, close to key buying information
This visual marker immediately differentiates the listing, especially in categories where multiple products share similar pricing, ratings, and specifications. In addition, Climate Pledge Friendly products become eligible for:
- The “Climate Pledge Friendly” filter on category and search result pages
- Sustainability-related discovery paths within Amazon’s recommendation systems
From our experience working with Amazon sellers, this means:
- Listings with the badge receive incremental organic exposure without changes to advertising budgets
- Buyers who actively filter for sustainable products are more likely to reach qualified listings
- The badge supports sustainability claims without requiring additional explanation in bullet points or A+ content
For sellers, the practical value lies in reducing reliance on copy-heavy explanations. Sustainability is communicated instantly through an Amazon-recognized signal, making the listing cleaner, more compliant, and easier for customers to evaluate.
3. Which Certifications Does Amazon Accept for Climate Pledge Friendly?
Amazon currently recognizes dozens of third-party sustainability certifications, each applicable to different product materials and industries. Below are some commonly accepted certifications relevant to consumer products and packaging:
| Certification Category | Examples | What It Covers | Typical Use Cases |
|---|---|---|---|
| Sustainable Sourcing | FSC | Responsible forest management and paper traceability | Paper packaging, cartons, manuals |
| Recycled Materials | GRS / RCS | Verified recycled content and supply chain traceability | Plastics, textiles, packaging |
| Carbon Impact | Climate Neutral, Carbon Neutral | Product-level carbon footprint assessment | Multiple product categories |
| Social Responsibility | Fair Trade | Ethical labor and fair trade practices | Consumer goods |
| Furniture Standards | BIFMA LEVEL | Environmental and social responsibility metrics | Furniture products |
| Organic Materials | USDA Organic | Certified organic raw materials | Food and textile inputs |
| Chemical Safety | EPA Safer Choice | Safer chemical formulations | Household and cleaning products |
| Amazon-Owned Program | Compact by Design | Reduced packaging and transport efficiency | Multi-category products |
However, not every certification is necessary or suitable for every product. The most effective approach is selecting certifications that align with the product structure, materials, and Amazon’s category-specific expectations.
4. Climate Pledge Friendly Certification Supported by Haers: FSC
Among the sustainability certifications recognized by Amazon for Climate Pledge Friendly, Haers supports FSC-certified packaging solutions for Amazon sellers.
FSC certification applies primarily to paper-based materials, including:
- Product color boxes
- Outer cartons
- Instruction manuals
- Hang tags and other paper packaging components
These packaging elements are often part of the product listing evaluation when sellers apply for Climate Pledge Friendly eligibility.
4.1 What Is FSC Certification?
FSC stands for Forest Stewardship Council, an internationally recognized certification system for responsible forest management and paper-based products.
FSC focuses on:
- The legality of raw material sources
- Sustainable forest management practices
- Full supply chain traceability
Because of its strict auditing system and global recognition, Amazon accepts FSC as an approved third-party certification under the Climate Pledge Friendly program, particularly for products that use paper packaging.
4.2 How FSC Fits Climate Pledge Friendly for Drinkware Products
For products such as stainless steel drinkware, FSC certification does not apply to the product body itself. However, the packaging system fully aligns with Amazon’s Climate Pledge Friendly logic.
In practice, this means:
- The product material and the packaging are evaluated separately
- FSC-certified packaging can support Climate Pledge Friendly eligibility
- Sellers can communicate sustainability in a compliant, Amazon-recognized way without changing the core product material
This makes FSC one of the most practical and achievable Climate Pledge Friendly certifications for drinkware and gift-oriented products sold on Amazon.
In addition to FSC certification, Haers can support a range of quality and food safety certifications to meet different market and platform compliance requirements. If you are unsure which certifications are applicable to your product or target marketplace, feel free to contact us for confirmation and guidance.
